"I especially liked the advice in the book to leave company literature at
strategic locations, wherever one goes. But here's a funny twist to the
story: On the last flight I took, I thought about putting material in the
magazine slot on the back of the seat in front of me. So I did. When the
plane landed and I got up to go, the man beside me politely pointed out that
I wouldn't want to forget the material I had placed there. When I explained
to him that I was leaving material there about my company for the next
passenger to read, he smiled and asked me if I had a lot of tricks like that.
As we walked to the baggage claim together, we continued talking. Before we
parted company, he asked me to send him material about my company. Please
share this idea with readers."
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